Stardust and Tilting Point Join Forces to Bring Blockchain Access to Indie Game Developers - PR Newswire

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Mar 17, 2022, 09:00 ET
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SAN FRANCISCO, March 17, 2022 /PRNewswire/ — Stardust, a seamless solution for game developers integrating NFTs into their immersive games, was selected as the partner of choice for leading free-to-play games publisher Tilting Point. This partnership combines Tilting Point’s publishing platform known for scaling developers’ games through UA funding and management, app store optimization (ASO), ad monetization, platform deployment and more with Stardust’s technology infrastructure and blockchain agnostic approach to creating in-game NFTs and immersive experiences to propel growing developers to new heights of success.
"Partnering with Tilting Point positions Stardust as the API for leading game publishers building on blockchain," said Canaan Linder, founder and CEO of Stardust. "Together, Stardust and Tilting Point are paving the way for indie developers to quickly and easily bring play and earn and blockchain games to mobile players worldwide while leveraging next-generation, AIdriven marketing for branding and monetization."
Whether for an indie developer or AAA game publisher, Stardust is committed to providing equitable access to the tools for building in the metaverse, which aligns perfectly with Tilting Point’s progressive publishing strategy and data-driven approach to player acquisition and in-game marketing.
"At our core, Tilting Point is and has always been about accelerating and amplifying developers’ businesses and, in so doing, changing their lives," said Samir Agili, President and Co-CEO of Tilting Point. "The metaverse provides even more opportunities for our developers’ growth, and we have big plans to help them take advantage in myriad ways. This new partnership with Stardust will enable us to be the bridge from Web 2.0 to Web 3.0 for our indie developer partners, as well as easily bring new metaverse-ready games to mobile players worldwide while leveraging next-generation, AI-powered marketing for branding and monetization."
Tilting Point currently has more than 35 developer partners and has great experience in boosting the global efforts of developers and connecting them with universally recognized IPs. Developers benefit from Tilting Point’s expert services in app store optimization, marketing creative and UA management bolstered by Tilting Point’s user acquisition fund. Tilting Point has previously launched several top franchises in games, including SpongeBob: Krusty Cook-Off, Star Trek Timelines and Warhammer: Chaos & Conquest.
Like Tilting Point, Stardust is committed to empowering game developers with the tools to not just adopt blockchain technologies but to thrive in the metaverse. The company’s low-code, blockchain-free API allows game developers to integrate NFTs quickly and cost-effectively in their games, delivering an effortless experience for building and scaling metaverse-ready experiences.
By empowering creators with access to its no-code, plug-and-play solutions for building on blockchain, Stardust enables game developers with the means to monetize in-game experiences, as well as acquire, engage, and incentivize a new generation of players in the metaverse.
"Tilting point is at the forefront of mobile gaming," said Stardust COO, Atif Khan. "Having worked with its brain trust on numerous projects over the past decade, I’m excited by what our two companies will achieve together, spawning a new era of immersive player-first experiences that leverage blockchain."
About Stardust  
Stardust powers the metaverse by making it possible for game developers to enable NFTs in their games with a blockchain-free API. Enabling game developers to build on blockchain via their effortless back-end solution, Stardust provides a seamless ecosystem for game publishers to build and scale metaverse-ready games. From a growing list of blockchain options to provisioned player-wallets using Fireblocks and a built-in NFT marketplace, Stardust is paving the path for the play-to-earn revolution.
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About Tilting Point
Tilting Point is a leading free-to-play publisher that powers up existing live games using deep marketing and product expertise, cutting-edge technology, and a user acquisition war chest. Recognized as one of the top mobile game makers in the world by PocketGamer.biz in 2021, Tilting Point was founded in 2012, and has grown to a staff of over 460 people with offices in New York, Barcelona, Boston, Kyiv, Seoul, San Diego & St. Petersburg. Tilting Point’s most successful games include Star Trek Timelines, Warhammer: Chaos & Conquest, and SpongeBob: Krusty Cook-Off.
For more information, please contact:
Jay Morakis 
M Group Strategic Communications (for Stardust)
+1 646.859.5951
[email protected]
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